Elastic Brands offers marketing advisory services to companies in new or early-stage product categories: from message development to the creation of social media strategies; from target audience definition to detailed go-to-market planning.

Elastic Brands began as Tim Dempsey's blog, and has expanded to include a variety of resources targeted at marketing executives and their teams, beginning with Marketing Unbound., a free e-book outlining a new model for marketing in the world of online communities, social networks, micro-messaging technologies, and the like.